Splash intros are those preliminary pages that ask you to “enter” the website. Sometimes they are a movie or something that makes you wait before entering the website. These are unnecessary, and in fact quite harmful to your visitor’s experience. Why present your visitor with an extra step or barrier to entry into your website. [...]
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Mistakes & Lessons Learned From Yesterday’s Restaurant Websites #2
Mistake #2: PDF Food Menus Many restaurant websites still require their visitors to download a PDF file to view their current menu. Your online menu is a key component of your restaurant website. Settling for a PDF solution here can do serious harm to your visitor’s experience. Why? PDFs are bulky and slow to download [...]
Mistakes & Lessons Learned From Yesterday’s Restaurant Websites #1
Unfortunately, many websites, particularly restaurant websites, suffer from outdated techniques that do nothing to help increase customers in 2012. In fact, poorly designed websites turn customers away! Here are 5 mistakes and lessons we’ve learned from restaurant websites of the past: Mistake #1: Flash-Based Websites Although Flash is still in use today, the fact of [...]
Restaurant Website Mistakes
If your restaurant website is guilty of any of the following, you need to contact me about creating for you an optimized restaurant website: Flash-based website PDF food menu Splash Intro(“Enter Here” page) Music on auto-play Not mobile Running a restaurant takes a lot of time and energy. It is easy to get caught up [...]
Best of the Mid-Valley 2012
www.pinsonmarketing.com is honored to have been nominated in 3 categories in the Statesman Journals Best of the Mid Valley 2012. Thanks to all our great customers. PROFESSIONAL SERVICES Best Customer Service(2nd year in a row) Best Web Design Best Use of Social Media (Facebook,Twitter,etc.) You can vote daily for your favorites until April 8th. http://community.statesmanjournal.com/bestof2012/index.php
Extreme Homepage Makeover: How to Increase Your Conversion Rate 106%
http://blog.hubspot.com/blog/tabid/6307/bid/31104/Extreme-Homepage-Makeover-How-to-Increase-Your-Conversion-Rate-106.aspx?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+HubSpot+%28HubSpot%29 How one business made-over its homepage to increase its conversion rate 106%.
Solo Cup Company
http://www.damniwish.com/solo-cup-companys-case-study-how-to-engage-fans-on-facebook/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+damn+%28Damn%2C+I+Wish+I%27d+Thought+of+That%21%29 From Andy Sernovitz’s Damn, I Wish I’d Thought of That!: How Angie Gorman, Mark Baxter, and their team at Solo Cup Company kept fans coming back for more on Facebook. “Some really good info that any small business can use as well” ** Mike
8 Industry Experts Weigh in on the Toughest Social Media Topics
http://blog.hubspot.com/blog/tabid/6307/bid/31716/8-Industry-Experts-Weigh-in-on-the-Toughest-Social-Media-Topics.aspx?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+HubSpot+%28HubSpot%29 Read the answers to some difficult questions about how social media is changing in 2012.
Website hosting and maintenance for $1200+ per year….are you kidding me!
I am amazed at the amount of money website designers try to charge their clients for hosting and maintenance. It might have made sense back in the day when websites were not user friendly, but isn’t the whole purpose of using a CMS like WordPress to make updating user friendly? Let’s take a look at [...]
Design is Marketing
“Everywhere you turn, people are talking about design. It’s been hailed as the core ingredient to the success of everything from ad campaigns, to products, to entire companies. In this post we’ll look at how to design for the success of your website or Web app.” more
